Our Secure Wi-Fi + Your Business = Endless Opportunities
Technology has changed the way everyone does business. Organisations of all types and across all industries are facing increased pressure from customers, vendors, and even employees to offer secure and fast wireless access.
Wi-Fi is a necessity that has become all about convenience, security, and performance. According to Hotel Chatter, 94% of people cite Wi-Fi as the most important amenity a business can provide. However, it’s not just about providing Wi-Fi – it’s about providing SECURE WI-FI.
If you peek inside a typical SMB – whether it’s a coffee shop, clothing store, or a clinic, it should reveal a lot of wireless devices (tablets, smartphones, etc.) with little to no hardware in sight. Behind the scenes, wireless solutions such as access points provide many valuable features not only for your own business, but for your customers as well.
Here are the top 5 key features that keep your business and Wi-Fi delivery competitive today:
1. Patented Wireless Security
Built-in Wireless Intrusion Prevention System (WIPS) helps ensure you have the protection you need. WIPS defends your airspace 24/7 from unauthorised devices, man-in-the-middle and denial-of-service attacks, rogue APs and more – and with close to zero false positives.
2. Business-driven Analytics
Know how, where, and when visitors are using your Wi-Fi so you can maximise your Wi-Fi investment and optimise customer experience. Evaluate data around site metrics like footfall, dwell time, and conversion so you can make better business decisions. Being able to see your data in a customizable dashboard and view real-time and historical usage data is also a must.
3. Management That Scales
Wi-Fi Cloud environments can take your business from one to an unlimited number of access points across multiple locations, with no infrastructure.
4. Powerful Engagement & Marketing Tools
Get your marketing game on with a suite of easy-to-use, built-in tools that turn a simple wireless connectivity offering into a rich Wi-Fi experience for customers, guests and employees. Create stunning splash pages without the need for web design skills, reach visitors with engaging videos and surveys, offer targeted promotions and much more.
5. Free Deployment Planning Service
Wondering how many access points your business needs? A vendor of choice must be able to help you gather the right information and perform predictive floor plan simulations to take the guess work out of your planning.
Using WatchGuard’s Wi-Fi Cloud, you can know how, where, and when visitors are using your Wi-Fi, so you can maximize your Wi-Fi investment and ensure an optimal Wi-Fi experience for users.
When you deploy a WatchGuard access point, you offer more than just Wi-Fi connectivity. WatchGuard access points with a Secure Wi-Fi or Total Wi-Fi license enabled, unlock their full potential with powerful Wireless Intrusion Prevention System (WIPS), business-driven analytics, and valuable engagement and marketing tools.
To ensure your business, your employees, and guests are protected 24/7, you need Wireless Intrusion Prevention System. But not all WIPS are created equal! WatchGuard’s WIPS utilizes patented Marker Packet technology to:
- Detect and prevent man-in-the-middle, evil twin, and AP MAC address spoofing attacks
- Enable accurate and automatic classification of APs
- Control client connections
You can leverage the impressive analytics tools that WatchGuard Cloud-Managed Wi-Fi provides around site metrics like footfall, dwell time, and conversion to drive business decisions, and rely on customizable dashboards, alerts, and reports to quickly assess real-time and historical usage data. When paired with captive portals configured with social media authentication, you gain valuable marketing information on user demographics including gender, age, number of followers, and much more.